ISTE 2011 – how to meet the Yeah ..but, with rational and emotional arguments


This is post 2 in my series, what I would like to share from Iste 2011.

1. Yeah…but with Will Richardson and Rob Mancabelli (authors of Professional Learning Networks). We have all heard it as a response to our great iedas about using technology in shcool, The yeah but, I don”t have time for this, or one of the other the big obstacles the audience came up with during this #ISTE11 session like time, fear, funding, and skepticism. If you‘re getting a “Yeah . . . but” response resisting your ideas for creating more tech-integrated, networked learning environments in your school, that’s actually a good sign according to Will and Rob. “Yeah . . . but” means you’re in the change mode, said Mancabelli. What you do next determines whether you get to implementation and further. Resistance will most likely crush your momentum if you rely solely on rational appeals for change, they said. The key is combining rational and emotional arguments. Mancabelli outlined a general framework for making emotional appeals:

  1. Have a conversation to get to the root of what underlies resistance to change and identify concerns and needs.
  2. Identify a person of authority who can share his or her change process, why it’s been beneficial, and missteps and how to recover.
  3. Set long-term goals with incremental checkpoints and smaller goals along the way.
  4. Create a support group for people to tap into when they run into roadblocks.

You can still see twitter stream at #yeahbut, read the back channel talk at Todaysmeet and see presentation in Google docs. (you need to sign in first) Text written from my notes and ASCD interservice. Looking for ideas on how to spend your summer vacation? Here are some of the books they recommended: Switch – chip heath and dan heath and Change or die – alan dutschman and A New Culture of Learning: Cultivating the Imagination for a World of Constant Change [Paperback] Douglas Thomas (Author), John Seely Brown (Author).

Picture was taken during my 1 hour as a volunteer at the PLP booth in the Exhibit Hall as a member of the Voices. Even though I didn’t manage to contribute much, I had a great time observing the energy and enthusiasm from those who visited!

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