Lesson plan; Title: From Living Room to Billion Dollars: The Inspiring Journey of Jamie Kern Lima

Jamie Kern Lima’s Journey to Success

Learning Objectives:

  • Students will learn about Jamie Kern Lima’s entrepreneurial journey and the founding of IT Cosmetics.
  • Students will identify key themes from Lima’s commencement speech, focusing on overcoming challenges and achieving success.
  • Students will discuss the importance of perseverance and resilience in the face of adversity.

Jamie Kern Lima is founder of IT Cosmetics: Jamie Kern Lima is the founder of IT Cosmetics, a company she started in her living room. Under her leadership, IT Cosmetics grew into a billion-dollar success story. The brand focuses on creating high-quality makeup and skincare products that cater to a diverse range of skin types and tones.

Commencement Speaker at UVU: In 2024, Jamie Kern Lima delivered an inspirational commencement speech at Utah Valley University (UVU). Her address resonated with the graduating class, and she received a historic standing ovation from over 10,000 passionate students. Lima’s journey from rejection to billion-dollar success serves as a powerful example for graduates embarking on their own paths 1.

Introduction

  • Briefly introduce Jamie Kern Lima as a successful entrepreneur and founder of IT Cosmetics.
  • Watch her recent inspiring commencement speech at Utah Valley University.

Main Lesson

After viewing, have students discuss:

  • What were some of the key messages or themes in Lima’s speech? (Possible answers: overcoming rejection, believing in yourself, perseverance)
  • How did Lima’s personal story connect with the graduating class?

Entrepreneurship and resilience:

    • Lead a class discussion about entrepreneurship and the challenges of starting a business.
    • Use prompts like:
      • What obstacles might a new entrepreneur face? (e.g., securing funding, overcoming competition)
      • Why is resilience important in business?
      • How did Jamie Kern Lima demonstrate resilience in her journey?
    • Emphasize the importance of perseverance and not giving up in the face of adversity

Wrap-up 

  • Briefly summarize the key takeaways from the lesson.
  • Encourage students to reflect on how perseverance and resilience can be applied to their own goals and aspirations.

Additional Resources:

  • Jamie Kern Lima’s website: https://jamiekernlima.com/ (Consider including this after the lesson for students who want to learn more)

Additional posts about commencement speeches.

  1. Daniel Pink; Ignoring your way to success.
  2. From Obama to Steve Jobs: TEACHING THE GREATEST COMMENCEMENT SPEECHES OF ALL TIME
  3. “as is a tale, so is life: not how long it is, but how good it is, is what matters”. J.K.Rowling’s commencement speech at Harvard 2008. 
  4. Bill Gates; The advice I wish I heard at the graduation I never had
  5. Ellen DeGeneres Commencement Speech at Tulane University (2009-05-16)

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